case-study -
Ambire Sponsorship Case Study
In just five briefs, Ambire received 79 sponsor clicks resulting in 20 app downloads and invite-code redemptions from the ad.
ETH Daily ran five sponsored briefs for Ambire from October 12 to 16, 2026. The placement appeared alongside daily Ethereum coverage across the newsletter, website, podcast, and X.
At a glance
Across the five briefs, ETH Daily recorded 15,996 email sends and 1,998 unique email opens, for a weighted open rate of 12.49%. The briefs received 1,754 audio podcast listens and 488 website pageviews. Ambire recorded 49 email sponsor clicks and 10 website sponsor clicks, plus 7 website sidebar clicks. Eight related X posts received 11,206 views; the announcement post recorded 13 link clicks.
Ambire reported 20 invite-code redemptions for the iOS and Android mobile app, indicating that users downloaded the app and entered the access code.
Channel | Reach | Sponsor clicks |
|---|---|---|
Newsletter | 15,996 sent · 1,998 unique opens | 49 email sponsor clicks |
Website | 488 pageviews | 17 website sponsor clicks |
Podcast | 1,754 audio listens | - |
X - Digests | 11,485 views across 5 posts | - |
X - Promotion | 11,206 views across eight posts | 13 link clicks on the announcement |
Total | 40,929 touchpoints | 79 sponsor clicks |
Newsletter and website
The five email sends totaled 15,996, with 1,998 unique opens. Dividing total opens by total sends gives a weighted open rate of 12.49%. Email sponsor clicks totaled 49.
The posts received 488 website pageviews and 10 website sponsor clicks. A separate 7 clicks were reported for the website sidebar. Non-email subscribers are able to view our posts in their paragraph.com dashboard.
Podcast listens
Podcast listens are reported per brief: 318 for October 12, 337 for October 13, 286 for October 14, 301 for October 15, and 512 for October 16, for a total of 1,754. We do not track podcast sponsor-click counts.
X Amplification
X Post | Views |
|---|---|
5,704 | |
719 | |
511 | |
899 | |
475 | |
895 | |
1,228 | |
875 | |
Total | 11,206 |
Takeaway
Across five briefs, Ambire received 40,929 gross channel touchpoints: 15,996 email sends, 488 website pageviews, 1,754 podcast listens, and 22,691 X views. The campaign generated 66 tracked sponsor clicks across email and website placements. The X announcement also recorded 13 link clicks. Ambire reported 20 mobile app invite-code redemptions, indicating users downloaded the iOS or Android app and entered the dedicated access code provided in the advertisement.
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